Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.

About Paradux Media Group

We’re a creative marketing agency that believes in doing things the human way.

From our office on Main Street in Eagle Point, Oregon, we’ve spent over 18 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.

We don’t do cookie-cutter.

Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.

Book a complimentary consultation → or just give us a quack—we’d love to hear your story.

MarketingProblem

How To Solve Your Biggest Marketing Problem

Let's face it, we all have marketing problems. But what if you could solve your biggest problem with little effort and little cost? Would you be interested? Of course you...
businesswoman thinking and plan business strategy

A Marketing Professional’s Guide to Kickstarter

Marketers looking to jump start their businesses have a fiscally sound new tactic. Kickstarter.com is leading the surge in crowdfunding, which enables everyday people to support projects big and small...
we were wondering

Why Digital Marketing Will Triumph Against Traditional Marketing

Why is digital marketing constantly gaining more popularity over traditional marketing? Unless you’re trying to target only local people, it is perhaps better for you to use digital marketing to...
web design, marketing, design, graphic design, logos, fonts, brands, colors

What is the Most Powerful Marketing Strategy? [Infographic]

There are a lot of things that drive the top brands towards their steady flow of success. Things like the marketing strategies they choose, the type of work ethics that...
3Marketing

3 Marketing Strategy Questions Every Business Should Ask

Successful marketing doesn't begin with advertising, social media, or a new website. It begins with asking better questions. The right marketing strategy questions help businesses understand where opportunities exist, where...
Data Implications for Marketing in 2020

Data Implications for Marketing in 2020

As we consider the major Trends for Marketing in 2020, think, just for a moment how much the data evolution from last two decades have impacted our world. There's no...
real estate marketing strategies

Great Marketing Strategies For Real Estate Agents

To become a successful real estate agent, you need to have sound marketing strategies in place. With a well thought out marketing strategy in place, it will be much easier...
Marketing Calender

The One Marketing Tool You Can’t Afford to Live Without-the Marketing Calendar

Marketing is equal parts science and art. It's about being nimble enough to take advantage of opportunities that present themselves. And most of all, great marketing is about planning. There are many...
Paradux Media Group news and announcements

Paradux Media Group Appears on the Bill Meyer Show

Mike Frey and Tisha Oehmen of Paradux Media Group made a guest appearance on the Bill Meyer Show on Thursday, June 7, 2012. The appearance provided an opportunity to discuss...
we were wondering

Ideas To Market Your Salon Equipment

Do you own a salon equipment business or manufacture your own salon products? It can be a tough market to crack. With a quick search on the internet, you can...
How Will The No Track Button Affect Your Marketing Strategy

How Will The No Track Button Affect Your Marketing Strategy

New initiatives have been announced to protect the privacy of online consumers. A "Do Not Track" button will be placed into web browsers to allow consumers to opt out of...

Strategic Marketing Options for a Hair Salon: Building Scalable Momentum

Opening a new salon is an act of creative courage, but in a saturated market, talent alone isn't enough to keep your chairs full. To move from a quiet grand...
Your Advertising Dollars Should Be One Coordinated Marketing Effort

Coordinate Your Advertising with a Marketing Strategy Reset

Do you feel like your marketing plan lacks strategy? Or perhaps you've been doing the same things year after year without considering if there are more effective ways to market...
What’s Your Marketing Plan? Partner with Paradux Media Group for Success

What’s Your Marketing Plan? Partner with Paradux Media Group for Success

At Paradux Media Group, we understand the challenges of running a business—long hours, late nights, and constant pressure to stay ahead. But what if there's a better way? Maybe You're...
The Power of Targeted Marketing Strategies

The Power of Targeted Marketing Strategies

Imagine the power of knowing exactly what your customers enjoy doing in their free time. If you knew, for instance, that a significant portion of your customers owned horses, you'd...
If Organization Networking Why Not Social Media Networking?

If Organization Networking Why Not Social Media Networking?

For years, local business owners have joined networking organizations and clubs. Regional Chamber, 20/30, Rotary, BNI, to name a few. Some are exactly what they are networking, and some are...
Evolution of Marketing- Where We've Been and Where We're Going

Evolution of Marketing: Where We’ve Been and Where We’re Going

As another year approaches, it's the perfect time to reflect on the evolution of marketing over the past decade. Ten years ago, the marketing landscape looked vastly different. Social media,...
How the Marketing Landscape has Changed for 2011

How the Marketing Landscape has Changed for 2011

The marketing landscape is changing quite rapidly these days. If you're still advertising the way you were in 2009, you're missing some valuable opportunities today, and more importantly, you'll miss...
Why You Should Revisit Your Marketing Plan Regularly

Why You Should Revisit Your Marketing Plan Regularly

As we often assess our personal lives and make resolutions for change, the same should be true for our marketing strategies. Whether you've already developed a marketing plan for the...
Choosing a Target Market: The Key to Effective Marketing

Choosing a Target Market: The Key to Effective Marketing

Focusing on and choosing a target market is often one of the most complex decisions for a business. The hesitation makes sense—you don't want to exclude potential customers or show...