Ducking In

“Ducking In” is a collection of posts from guest bloggers who “Duck In” to share their wisdom, perspective, and ideas. Topics include marketing, advertising, branding, social media, web design, or SEO.

photo credit <a href="" target="_blank">Mikecogh</a>

Strategies for Jumpstarting Productivity — 4 Tips

Whether you’re coding websites, writing content or selling advertisement, time seems to slip away before that to-do list is kaput. With so many distractions (social media, Netflix,, it’s no wonder workers struggle to stay focused. A Gallup study found that employees with access to a desktop computer, paper document, mobile device and desk phone… Read More

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How To Track Direct Mail Results

What’s a “good” direct mail response? The one that reaches your stated objectives. As Steve Cuno writes at Deliver magazine, “I have seen companies launch costly campaigns without regard for such details, only to flounder about in an attempt to measure success afterward. That’s like throwing a dart nowhere in particular and then trying to… Read More

we were wondering

The 3 Lanes of a Blog Topic

Coming up with a blog topic probably isn’t that difficult since it’s almost entirely dictated by what you already know and are already familiar with. Your topic should be an area in which you have a certain level of notoriety and expertise. Thus identifying and choosing an appropriate topic is generally a pretty straightforward process…. Read More

<span class='license'>License: Creative Commons</span>&nbsp;<span class='source'><a target='_blank' href=''>image source</a>

How To Refresh Your Brand This Spring

Is your brand looking a little tired and worn out? If it is, this is the time to do something about it. Take inspiration from spring and step into a revitalised brand perception campaign. These tips and suggestions will help ensure you get the very best results. Are you a little lost at how to… Read More

we were wondering

Creating the best office space, large or small

It goes without saying most of us work from home at least part of the time. Making your work place a productive space is important and there are a few little things you can do to make it so. First figure out how much of your work space is actual “work space” and how much… Read More

we were wondering

3 New YouTube Changes And What They Mean For Businesses

Google has always been evolving and so is YouTube, Google’s video sharing website. Recently in December 2012, Google has made few major changes in YouTube’s layout. There are some technical changes that will help YouTube power users as well. As an internet marketer, you will be able to use YouTube better than ever with these… Read More

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How to Get Published on the Trophy Blogs

You are looking for ways to ramp up your influence online and you know that guest blogging is one sure way to get there. Not just writing for any blog mind you, rather for highly appealing, influential blogs in your niche. You know, trophy blogs. Such sites include some of the more common ones such… Read More

Vintage Film

Free and Easy-to-Use Animation Tools That Will Amp Up Your WordPress

Long ago in a Merry Melody land far far away, there were animators who used to slave away at their desks, drawing frame by frame pictures of dancing princesses, hopping bunnies, singing canaries and running horses. They used the zoetrope, rotoscope and even flip book techniques to bring their drawings to life. Animating was a… Read More

we were wondering

The Effectiveness of Promotional Products

As technology changes, so do the ways in which people interact and gather information. Technology has always had a great impact on businesses both large and small, and those smaller organizations who don’t embrace new technological advances are often left in the dust. But even though popular tech advances, such as smartphones and cloud computing,… Read More

we were wondering

Best On-Page SEO Advice for Beginners

Search engine optimization (SEO) is the process of adding targeted keywords to web text to ensure it receives a high search ranking via search engines such as Google. Indeed, SEO has been around about as long as search engines have been around. Those online marketers who don’t yet have a stake in SEO are losing… Read More

we were wondering

Avoiding Brand Name Confusion

Adidas, McDonald’s, GEICO – these are just a few of the thousands of successful brand names out there, and they’re shining examples of what every businessperson wants their brand to eventually become. Looking at just these popular brand names, you spot some commonality. For instance, these brand names are unique; they’re not common names you’ll… Read More