Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.

About Paradux Media Group

We’re a creative marketing agency that believes in doing things the human way.

From our office on Main Street in Eagle Point, Oregon, we’ve spent over 18 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.

We don’t do cookie-cutter.

Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.

Book a complimentary consultation → or just give us a quack—we’d love to hear your story.

Do You Have A Recruitment Marketing Strategy?

Do You Have A Recruitment Marketing Strategy?

By Angela Peacor | April 18, 2022
For February 2022, the Bureau of Labor Statistics reported the nation’s average unemployment rate dropped to 3.8%.  Low unemployment means it is more difficult for companies like yours to find...
Brand Strategy | Leadership & Organizational Change
Are you optimizing your company values

Are You Optimizing Your Company Values?

By Angela Peacor | October 17, 2021
The fact that Disneyworld is celebrating its 50th-anniversary in 2021 brings a bit of sadness to me.  All those balloons, fireworks, branded anniversary costumes, and television specials all remind me...
Brand Messaging | Brand Strategy
Why You Should Rely on Marketing Professionals to Help Guide Employee Communications

Why You Should Rely on Marketing Professionals to Help Guide Employee Communications

By Angela Peacor | June 14, 2021
Many businesses seek expertise from marketing professionals to craft messages for customers, stakeholders, and the public, but have you considered using a marketing agency for internal employee communications?  Good internal...
Business Operations & Productivity | Leadership & Organizational Change
5 reasons branding is viatal to a small business

Five Reasons Why Branding Is Vital To A Small Business

By Paradux Media Group | October 29, 2018
Why branding is vital, regardless of the size of your business. Many small businesses forego the tried and true methods of bigger corporations. Sometimes this works, but when a small...
Brand Building | Brand Strategy
Candid

Branding: A Candid Conversation About the Soul of Your Business

By Tisha Oehmen | June 1, 2016
What is the goal of internal branding? The goal of internal branding is to align a company’s workforce with its core values and mission. By clearly articulating why the business...
Brand Personality | Brand Strategy
A Declaration of Passion

A Declaration of Passion

By Tisha Oehmen | March 6, 2013
I have talked a lot throughout this blog about the power of a manifesto, why they are important, and how to draft them. However, I was talking with a client this...
Brand Messaging | Brand Personality
A Cup of Tea for Your Brand: Building a Strong Brand Development Strategy

A Cup of Tea for Your Brand: Building a Strong Brand Development Strategy

By Tisha Oehmen | February 7, 2011
Have you ever watched how a tea bag slowly transforms into a cup of hot water? This is a perfect metaphor for a brand development strategy. Just as tea spreads...
Brand Personality
Selling Your Brand Internally

Selling Your Brand Internally

By Tisha Oehmen | September 16, 2010
One of the most important places to spend time and energy "selling” your brand is internally. No audience is more important to have completely understand and believe your brand position....
Brand Experience