Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.

About Paradux Media Group

We’re a creative marketing agency that believes in doing things the human way.

From our office on Main Street in Eagle Point, Oregon, we’ve spent over 18 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.

We don’t do cookie-cutter.

Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.

Book a complimentary consultation → or just give us a quack—we’d love to hear your story.

marketing during a recession

Marketing During a Recession

By Angela Peacor | October 17, 2022
Early in October 2022, Jamie Dimon, Chief Executive of Morgan Chase, warned the United States is headed to a recession.  Because of the intense rates of inflation, the war in...
Business Growth Strategy | Marketing Strategy
MarketignStratss

The Strategic Evolution of Marketing Strategies for Women

By Paradux Media Group | July 31, 2014
Modern business growth requires a transition from generic hype to a disciplined understanding of consumer psychology. Many brands hit a ceiling of stagnation because they apply a monolithic approach to...
Customer Research & Segmentation | Ideal Customer & Target Market
CLientFacts

Market Research: 5 Facts Clients Need To Know

By Sam Wright | November 21, 2013
Thinking of getting into market research? Jobs aren’t easy to come by, and you’ll need to have a head start at the interview. It helps to think through your early...
Customer Research & Segmentation
Strategicengine

The Strategic Engine: Critical Steps After Completing a Survey

By Angela Peacor | May 24, 2012
Most professionals understand the immediate utility of a survey—it is a fast, effective tool for gathering feedback. However, we have found that very few people truly grasp the complex machinery...
Customer Research & Segmentation | Marketing Strategy
Branding a Local vs National Company

Branding a Local vs National Company

By Tisha Oehmen | September 21, 2010
I had the opportunity the other day to chat with a friend who is a national brand marketer. During our conversation, I was struck (again) by the sameness and, simultaneously,...
Brand Strategy