Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.

About Paradux Media Group

We’re a creative marketing agency that believes in doing things the human way.

From our office on Main Street in Eagle Point, Oregon, we’ve spent over 18 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.

We don’t do cookie-cutter.

Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.

Book a complimentary consultation → or just give us a quack—we’d love to hear your story.

How People Search the Internet

How People Search the Internet

Understanding how people search on the internet will help you and your marketing agency create a website that your current and prospective customers find easily. While most searches will be...
Update Your Website

Is it Time to Update Your Website?

If you’re asking this question, the answer inevitably is “Yes!" You’ve likely done something to revamp or reinvigorate your physical presence--from repainting the interior to updating the menu or installing...
multiple domain names

Making Multiple Domain Names Work For You

Business owners have many reasons for purchasing multiple domain names.  For example, if a website’s name is commonly misspelled, it may be worthwhile to purchase known misspellings and set up...
Optimize Your Website to Build Trust with Your Customers

Optimize Your Website to Build Trust with Your Customers

87% of shoppers begin looking for a product with online searches.  If your website isn’t coming up as an option when customers search for relevant products and services in your...
Optimizing Webinar Content on Your Website

Optimizing Webinar Content on Your Website

Hosting webinars on your website is a great way to increase the SEO of your website and attract new customers.  Remember, SEO represents the ability of search engines to make...
Improve SEO with Video on Your Website

Why You Need Videos to Improve the SEO of Your Website

In the U.S. alone, there are somewhere between 40 to 60 billion searches conducted on Google each month.  In fact, almost a third of users said they use the internet...
Why We Use WordPress to Optimize Web Presence

Why We Use WordPress to Optimize Web Presence

We use WordPress to develop websites for our clients because we believe it is the best way to establish and optimize web presence so potential clients can find you easily. ...
How to Optimize Your Investment in Content Marketing

How to Optimize Your Content Marketing

If you could hop into a time machine and travel back to the 1970s, you would be challenged to find any marketing expert claiming articles are an investment in your...
Don’t Lose Your SEO Ranking By Ditching Your Website

Don’t Lose Your SEO Ranking By Ditching Your Website

Have you ever gone to the grocery store to pick up a few things and you can no longer find your favorite BBQ sauce because the brand updated all their...
SEO in 2020

SEO In 2020 – Doing It Right

In many ways, SEO in 2020 is the year to return to recent basics in search engine optimization. The key, however, will be to make sure that each element of...
The Importance of SEO and Content Marketing

The Importance of SEO and Content Marketing

Quality content cultivates an interest in your product, and as a marketer, it’s the reason you work hard. Content comes in the form of articles, videos, podcasts, email, advertising, and...
A mobile responsive website and why you need it

A Mobile Responsive Website and Why You Need It

When searching the web, the majority of us as internet users expect the websites we encounter to be mobile responsive,  easy to read, easy to navigate and fast loading. We...
Why do I need Mobile Responsive Website Design

Why Do I Need Mobile Responsive Website Design?

Today’s world of website design and the way customers consume information has drastically changed. Where it would have sufficed to design for particular monitor screen sizes, today it is imperative...
content marketing strategy

Digital Marketing Tips for WordPress Users

  Creating your website with WordPress was an accomplishment. Now, you can post information and news regarding your business and brand. .You also can publish valuable content that improves the...
Online Marketing Campaign

Creating a Solid Online Marketing Campaign with The Help of a Professional Marketing Firm

A well-organized online marketing campaign can win you significant numbers of customers. By some estimations, a good online marketing campaign can yield more clients than SEO and social media marketing...
BusinessGrowth

Marketing Tips for Small Business Growth That Builds Momentum

Launching a company is only the beginning. These marketing tips for small business growth can help you attract customers, strengthen your reputation, and turn a solid foundation into sustainable momentum....
long-tail-search

What Is Long Tail Search And Why You Should Focus On It

The phrase "Long Tail Search" is meant to be a visual description of the graph that represents keyword searches. Some compare it to a dragon. The head of the dragon...
Why Using Content Marketing Makes Sense

Why Using Content Marketing Makes Sense

Businesses today face a monumental challenge: standing out in an overcrowded digital marketplace. With countless brands vying for attention, how can your company truly connect with its audience, inspire trust,...
MomentumOptimization

Harnessing Social Media Optimization for Measurable Business Momentum

Technology is the most significant tool in your arsenal to pull ahead of the competition. While many organizations use social platforms to share updates, the most successful brands utilize social...