Do You Need a Blog to Scale Your Business Momentum?
If you are running a traditional, offline business, you might think a blog is an unnecessary digital distraction. We understand that perspective; it feels like another chore on an already...
Facebook Do You Have A Facebook Strategy? – The Beginning
What is your Facebook strategy, do you have one? Is it about getting people to ‘like’ your page, ‘like’ posts, comment on posts, drive traffic to your website, visibility, likeability,...
The 3 Essential Elements to Creating a Memorable Brand
Having a memorable brand is almost always goal number one. There are three elements in almost every memorable brand out there in the mainstream. And for all you who are...
Facebooks New Schedule Posts
Scheduled Facebook Posts: For admins of business pages this was something that was long overdue. There have always been a lot of 3rd party apps that have given you the ability...
Paradux Media Group Appears on the Bill Meyer Show
Mike Frey and Tisha Oehmen of Paradux Media Group made a guest appearance on the Bill Meyer Show on Thursday, June 7, 2012. The appearance provided an opportunity to discuss...
Dealing with Negative Consumer Generated Media
The Internet has given the public access to sharing information within a matter of seconds, and this can turn into a nightmare for businesses. Many customers are using review websites...
Facebook Promote Button Worth The $5?
What Is The Facebook Promote Button: If your Facebook Business page has over 400 ‘likes’ you may have noticed the Facebook Promote button that is available on each post. [caption...
Facebook Offers
You may have noticed a new option on the post box of your business page, 'offer'. Facebook rolled it out a few weeks ago, and for some could be a...
Google AdWords For The Small Business Owner
How To Engineer A Google AdWords Campaign: Every marketing campaign has different goals and objectives, or at least they should. Google AdWords can be an effective marketing tool if used...
Ideas To Market Your Salon Equipment
Do you own a salon equipment business or manufacture your own salon products? It can be a tough market to crack. With a quick search on the internet, you can...
Facebook Ads For Marketing Your Small Business
Facebook Ads What's The Real Story: With the Facebook IPO and GM pulling their Facebook ads there has been a lot of talk regarding the effectiveness of running ads on...
How Small Businesses Can Use ‘National Days’ for Their Next Promotion
It seems like every time I check my social media accounts, one of my favorite companies is promoting a “National Day” that falls directly into their industry. 7-11 had their...
The Strategic Engine: Critical Steps After Completing a Survey
Most professionals understand the immediate utility of a survey—it is a fast, effective tool for gathering feedback. However, we have found that very few people truly grasp the complex machinery...
Direct Mail Marketing, Have You Tried Every Door Direct Mail?
You may have seen or heard the recent commercials from the US Postal Service regarding their new Every Door Direct Mail campaign. Are you a small business owner or an agency for...
Emails That Get Read: Navigating the Evolution of the Inbox
Having a mailing list is a highly valuable asset. In our experience, it is one of the few channels you truly own in an era of unpredictable algorithm shifts. A...
Paradux Media Group Hosts Facebook Q&A Session at WESO Meeting
Paradux Media Group announced that Tisha Oehmen would be presenting a Facebook-focused question-and-answer session at a WESO meeting held on September 13, 2012. The event brought together local business owners...
How To Do Good With Marketing
People who work in marketing do not, fundamentally, have the most beloved of professions. From Bill Hicks’ legendary “If anyone here is in advertising or marketing, kill yourselves” routine to...
Paradux Media Group Welcomes Colvin Oil as a New Client
Paradux Media Group announced the start of a new working relationship with Colvin Oil, a Southern Oregon–based company with a long-standing presence in the region. Headquartered in Grants Pass, Oregon,...
