How to Evolve a Logo Without Losing Your Brand
Every strong brand eventually reaches a moment when its logo no longer reflects the organization it has grown into. The business has matured, the services have expanded, and expectations have...
Paradux Media Group Teaches Social Media at Oregon Nonprofit Leaders Conference
On April 23, 2012, Paradux Media Group’s Tisha Oehmen and Mike Frey led a breakout session at the Oregon Nonprofit Leaders Conference, held in Medford, Oregon. The conference brought together...
Marketing Material For Your Business
You’ve launched your business—now it’s time to get seen, get remembered, and get chosen. The fastest way to do that is with marketing material for your business that looks credible,...
Five Ways to Think Yourself to Success
Old sayings claim “you are what you eat,” but in business, performance is shaped by something more powerful: how you think. If you want stronger outcomes—more confidence, clearer decisions, better...
Your Business Card is a Personal Investment
Digital advertising has become an important part of the business world. However, a good salesperson knows that a personalized touch is also quite important. This is where a good business...
How to Avoid Being the Next Kmart – A Real Life Marketing Lesson
News recently came out that Kmart isn’t doing so hot right now. However, don’t outsiders always have the best perspective on issues like this, especially when it comes to seeing...
Paradux Media Group Announces Addition of Project & Office Manager
Paradux Media Group announced the addition of Dixie Nunez to the team in the role of Project & Office Manager, supporting the company’s continued growth and day-to-day operations. At the...
How Will The No Track Button Affect Your Marketing Strategy
New initiatives have been announced to protect the privacy of online consumers. A "Do Not Track" button will be placed into web browsers to allow consumers to opt out of...
SEO: Small Businesses Medford Oregon
Why Local SEO For Medford Oregon Business Owners: So why is Search Engine Optimization (SEO) so important to a Medford Oregon business? Well it begins with over 40% of consumers...
The New Facebook Business Page Will It Have An Impact?
The New Facebook Business Page: So as everyone is talking, blogging, and designing their new Facebook business page, the big question is will it have more of an impact than...
Five Similarities Between Retail And Online Stores Every Online Marketer Needs To Understand
In the modern information age, it seems as if anyone can start an online store. Everyone knows that if you want to sell cookies online, it doesn’t take very long...
Paradux Media Group to Present at Oregon Nonprofit Leaders Conference
Paradux Media Group announced that Mike Frey and Tisha Oehmen would be presenting a breakout session at the Oregon Nonprofit Leaders Conference, held on April 23, 2012, in Medford, Oregon....
Facebook Milestone Feature For Small Businesses
Your Facebook Business Page transforms to a ‘Timeline’ page in 3 weeks whether you’ve made the changes or not. Since the announced change, a lot of small businesses have changed...
5 Marketing Lessons Derived from KONY 2012
I'm sure you're going to get sick of seeing this KONY 2012 video everywhere in the next few months, I hope. https://www.youtube.com/watch?v=Y4MnpzG5Sqc And regardless of the way the KONY 2012...
Advertising in a Polarized World: Audience Over Ideology
When public controversy surrounds a media personality, it often forces business owners to ask uncomfortable questions. Is it still worth advertising there? What does it say about your brand?...
Paradux Media Group Featured in Slate Magazine on Radio Advertising
Sometimes the most interesting opportunities arrive unexpectedly. In early 2012, Paradux Media Group received an email from Brian Palmer, a writer for Slate Magazine, requesting insight on a timely and...
New Facebook Timeline for Business Pages
What do the new changes to Facebook Timeline for Business Pages mean? Maybe not as much as you think!! There is certainly some housekeeping that needs to be taken care of. ...
