Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.

About Paradux Media Group

We’re a creative marketing agency that believes in doing things the human way.

From our office on Main Street in Eagle Point, Oregon, we’ve spent over 18 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.

We don’t do cookie-cutter.

Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.

Book a complimentary consultation → or just give us a quack—we’d love to hear your story.

ScreamingVoice

Defining Your Brand Voice: The Secret to Scalable Momentum

By Angela Peacor | April 27, 2026
At Paradux Media Group, we believe that clarity often results from movement, but that movement must be intentional. Before you write a single blog post or launch a new advertising...
Brand Messaging | Content Writing
Social Media Etiquette Unspoken Rules

Social Media Etiquette Unspoken Rules

By Angela Peacor | June 27, 2022
Many businesses use social media as a fun way to connect and interact with their customers.  In general, social media is more informal than other types of advertising, yet there...
Brand Personality |
why small businesses need more videos

Why Small Businesses Need More Videos

By Paradux Media Group | April 15, 2019
When it comes to marketing, especially small business owners, every dollar counts, and any investments need to pay off, regardless of monetary value. But where do you start in a...
Brand Building | Video Marketing
Candid

Branding: A Candid Conversation About the Soul of Your Business

By Tisha Oehmen | June 1, 2016
What is the goal of internal branding? The goal of internal branding is to align a company’s workforce with its core values and mission. By clearly articulating why the business...
Brand Personality | Brand Strategy
BusinessSpark

Branding Naturally: How to Capture Your Business’s Spark

By Tisha Oehmen | November 13, 2015
We spend a lot of time in the marketing world carefully crafting positions, analyzing data, and building strategies. While critical, we sometimes forget that a natural branding process is often...
Brand Messaging | Brand Personality
A Declaration of Passion

A Declaration of Passion

By Tisha Oehmen | March 6, 2013
I have talked a lot throughout this blog about the power of a manifesto, why they are important, and how to draft them. However, I was talking with a client this...
Brand Messaging | Brand Personality
SmallBUsinessMatters

Branding Tips for Small Businesses: 15 Lessons That Still Matter

By Tisha Oehmen | February 6, 2013
Branding tips for small businesses should start with clarity, not decoration. A strong brand helps people understand who you are, what you stand for, and why your business is the...
Brand Guidelines | Brand Strategy
pinterest-etc

Developing Transparency in a Digital Age

By Amy Swanson | January 26, 2012
Even though we’re all adults here, let’s be honest; talking to strangers is sometimes awkward and uncomfortable. This is especially true when you have to contact a company that seems...
Brand Experience | Customer Relationships
Your Brand is Art: Understanding Branding as an Art Form

Your Brand is Art: Understanding Branding as an Art Form

By Tisha Oehmen | January 20, 2011
Even as simple as it seems, branding as an art form is powerful. A few months ago, Simon Mainwaring made a post titled, "Social media explained by a 9-year-old in...
Brand Personality
Humanizing Your Brand with Social Media: Why It Matters

Humanizing Your Brand with Social Media: Why It Matters

By Tisha Oehmen | November 19, 2010
I often sit with people who don't understand why anyone would care about trivial details—what someone's drinking, where they had lunch, or the fact that they just got in their...
Brand Personality
Branding Can Be Easy

Branding Can Be Easy

By Tisha Oehmen | November 1, 2010
We often get caught up in the complexities of branding—ensuring every message is carefully crafted, guarding our brand's image, and trying to control every detail of how we present ourselves...
Brand Personality
Branding Foundations

Branding Foundations

By Tisha Oehmen | October 25, 2010
Every brand needs to be built on a solid foundation. While the materials the blocks are made of change from company to company, their purpose, form, and necessity do not...
Brand Strategy
Social Media and Brand Strategy

Social Media and Brand Strategy

By Tisha Oehmen | August 16, 2010
Social media is a scorching topic right now, and rightfully so. I've heard more than one company wonder if it is, longs I,n the Brand Strategy. In my opinion, the...
Professional Presence & Personal Branding
Fun Marketing Campaigns Can Make Your Brand Memorable

Fun Marketing Campaigns Can Make Your Brand Memorable

By Tisha Oehmen | August 7, 2010
What's your claim to fame? How is your brand memorable in your community? Are you the go-to business for sponsoring non-profits either monetarily or with volunteers? Do you have a...
Campaigns & Promotions
Tiny Brand Moments

Tiny Brand Moments: : The Power of Consistent Branding in Everyday Actions

By Tisha Oehmen | July 27, 2010
Running a business is no easy feat. It's a delicate balancing act that requires you to juggle many responsibilities: meeting customer needs, managing tight deadlines, and often directing employees—all while...
Brand Experience
Lessons in Brand Authenticity

Lessons in Brand Authenticity

By Tisha Oehmen | July 25, 2010
I stumbled across a question posed on LinkedIn this morning that got me thinking. The question was: How do you see social platforms evolving in the future? While I answered...
Brand Personality