Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.

About Paradux Media Group

We’re a creative marketing agency that believes in doing things the human way.

From our office on Main Street in Eagle Point, Oregon, we’ve spent over 18 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.

We don’t do cookie-cutter.

Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.

Book a complimentary consultation → or just give us a quack—we’d love to hear your story.

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Mastering the Local Omnichannel Strategy: Optimizing Digital Billboards to Fuel Your Facebook Campaigns

For decades, the advertising world operated in silos that separated traditional budgets from digital tactics. You bought a billboard to build your name, and then you separately managed your Facebook...
Best Practices for Structuring Facebook Campaigns

Best Practices for Structuring Facebook Campaigns

Facebook is a key platform for digital marketing, offering businesses a powerful tool to reach target audiences with precision. However, structuring a promotional campaign that effectively captures the attention of...
Changes to Advertising on Facebook

Changes to Advertising on Facebook

The magic of advertising on Facebook has long been attributed to the use of Facebook pixels.  Website developers for a company add a Facebook pixel to their site’s coding, and...
5 Benefits of Choosing an Advertising Agency

5 Benefits Of Choosing An Advertising Agency

Advertising is becoming an increasingly important aspect of a digital marketing strategy. Businesses that solely rely on organic marketing strategies like social media and SEO are limited to how much...
why your business should hire an agency as your social media manager

Why Your Business Should Hire an Agency as Your Social Media Manager

When you're a business owner, it's in your best interest to make sure the company thrives. A substantial part of a business' success relies on its relevancy. If a company's...
how to create an effective Facebook advertising campaign

How to Create an Effective Facebook Advertising Campaign

If you aren't already using Facebook advertising to promote your business, you really should be. Facebook ads are a profitable marketing technique that's taking over the social media platform. Tips...
Social Media Privacy and Advertising

Social Media Privacy and Advertising

http://youtu.be/lLSfeWaraUg http://youtu.be/zxpa4dNVd3c Video Transcript Hi there.  How are you today? Hey, I wanted to take just a few minutes today to talk a little bit about a question I get...
Facebbokads

Understanding the Value of Facebook Right Column Ads

When building a digital marketing strategy, many business owners focus exclusively on the News Feed. However, Facebook Right Column Ads remain a vital tool for desktop visibility. These ads appear...

Re-Marketing Campaigns Hit Facebook

Remarketing (v) –The process of reengaging a visitor/customer based on a recent interaction with your brand, often in an automated fashion. We’ve seen it before. You visit a website, you...
Hands holding a Mobile Marketing 3d Sphere.

If Your Nonprofit Isn’t Marketing Through Mobile, You’re Missing Out

Are nonprofits paying attention to the mobile marketing explosion around them? There is a golden opportunity awaiting traditional nonprofits for fundraising, social sharing of campaigns, charitable impact and more. Going...
WhatStillWOrks

How Facebook Marketing Has Changed—and What Still Works Today

Editor’s Note: This article was originally published in 2012 and has been fully updated to reflect how Facebook marketing has changed for businesses today. How Facebook marketing has changed tells...
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Facebook Promote Button Worth The $5?

What Is The Facebook Promote Button: If your Facebook Business page has over 400 ‘likes’ you may have noticed the Facebook Promote button that is available on each post. [caption...
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Facebook Ads For Marketing Your Small Business

Facebook Ads What's The Real Story: With the Facebook IPO and GM pulling their Facebook ads there has been a lot of talk regarding the effectiveness of running ads on...
Online Advertising for Small Businesses: An Affordable Way to Spread Your Message

Online Advertising for Small Businesses: An Affordable Way to Spread Your Message

Online advertising is an easy and inexpensive way to spread your message to your targeted audience. One of the most significant advantages of online advertising for small businesses is that...