Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.

About Paradux Media Group

We’re a creative marketing agency that believes in doing things the human way.

From our office on Main Street in Eagle Point, Oregon, we’ve spent over 18 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.

We don’t do cookie-cutter.

Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.

Book a complimentary consultation → or just give us a quack—we’d love to hear your story.

Marketing that Overcomes Short Attention Span

Marketing that Overcomes Short Attention Spans

By Angela Peacor | February 19, 2024
The average attention span in 2018 was a whopping 47 seconds; presumably, today, it is less than that. With such an incredibly short time to grab a person's focus and...
Marketing Strategy |
How Geofencing Marketing Strategies Work

How Geofencing Marketing Strategies Work

By Angela Peacor | July 26, 2021
Are you thinking about building a geofence around your business?  It sounds pretty techy, but it’s really quite simple.  Geofencing uses GPS technology to identify mobile device users that cross...
Mobile Marketing | Online Advertising
benefits of mobile advertising

Benefits Of Mobile Advertising

By Paradux Media Group | February 24, 2020
Possibly it's been a long time since you've thought about mobile ads. If that's the case, it may be time to revisit the subject. After the latest holiday season, digital...
Mobile Marketing | Online Advertising
utilizing your customers mobile devices is easier than ever before

Utilizing Your Customer’s Mobile Devices is Easier Than Ever Before

By Paradux Media Group | February 5, 2018
Most people already know about the importance of serving mobile users. Mobile users can account for anywhere from 20 to 50 percent of the site’s total traffic. While the audience...
Customer Experience | Mobile Marketing
TheShiftTOMomentum

The Future of Mobile Marketing: Navigating the Shift to Scalable Momentum

By Paradux Media Group | October 22, 2015
Mobile devices have evolved from simple communication tools into the primary engine of modern commerce. The future of mobile marketing is no longer about just being present on a smartphone;...
Marketing Trends | Mobile Marketing
Mobiel

The Strategic Integration of Mobile Websites and Social Media for Modern Growth

By Paradux Media Group | June 25, 2015
The way your community interacts with your brand has fundamentally shifted. More and more people prefer their mobile phones over personal computers for daily tasks, research, and commerce. Since smartphones...
Mobile Marketing |
Business Trends

4 Small Business Marketing Trends for 2015

By Paradux Media Group | December 4, 2014
Marketing for your small business needs to be done as carefully and affordably as possible. Because of the increase in technology, it is much easier for small businesses to invest...
Content Marketing | Marketing Trends
5 Trends Your Marketing Team Should Budget For In 2015

5 Trends Your Marketing Team Should Budget For In 2015

By Paradux Media Group | November 13, 2014
Choosing the best ways to market your product or service isn’t always easy. A company needs to stay ahead of current marketing trends if they want to see a successful...
Marketing Strategy | Marketing Trends
CLientFacts

Market Research: 5 Facts Clients Need To Know

By Sam Wright | November 21, 2013
Thinking of getting into market research? Jobs aren’t easy to come by, and you’ll need to have a head start at the interview. It helps to think through your early...
Customer Research & Segmentation
Hands holding a Mobile Marketing 3d Sphere.

If Your Nonprofit Isn’t Marketing Through Mobile, You’re Missing Out

By Leah Gibson | November 14, 2013
Are nonprofits paying attention to the mobile marketing explosion around them? There is a golden opportunity awaiting traditional nonprofits for fundraising, social sharing of campaigns, charitable impact and more. Going...
Mobile Marketing |
social-media-marketing

Social media marketing trends for 2013

By Emma Alice | October 10, 2013
Social media is changing and growing to match the trends of new technology and New social networks are being created constantly. If you think that social media is necessary for...
Marketing Trends |
Evolution of Marketing- Where We've Been and Where We're Going

Evolution of Marketing: Where We’ve Been and Where We’re Going

By Tisha Oehmen | December 31, 2010
As another year approaches, it's the perfect time to reflect on the evolution of marketing over the past decade. Ten years ago, the marketing landscape looked vastly different. Social media,...
Marketing Strategy
How the Marketing Landscape has Changed for 2011

How the Marketing Landscape has Changed for 2011

By Tisha Oehmen | December 29, 2010
The marketing landscape is changing quite rapidly these days. If you're still advertising the way you were in 2009, you're missing some valuable opportunities today, and more importantly, you'll miss...
Marketing Strategy