Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.

About Paradux Media Group

We’re a creative marketing agency that believes in doing things the human way.

From our office on Main Street in Eagle Point, Oregon, we’ve spent over 18 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.

We don’t do cookie-cutter.

Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.

Book a complimentary consultation → or just give us a quack—we’d love to hear your story.

Facebook

What Makes a Great Facebook Post to Promote Your Business

By Angela Peacor | June 16, 2025
Creating a great Facebook post is more than just sharing a photo or a few sentences—it's a strategic opportunity to connect with your audience, elevate your brand, and drive business...
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Checklist

Checklist to Get More Facebook Followers

By Angela Peacor | May 26, 2025
With over two billion active users, Facebook continues to be one of the most powerful platforms for businesses to grow their online presence and engage with their audiences. Whether you're...
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Best Practices for Structuring Facebook Campaigns

Best Practices for Structuring Facebook Campaigns

By Angela Peacor | October 14, 2024
Facebook is a key platform for digital marketing, offering businesses a powerful tool to reach target audiences with precision. However, structuring a promotional campaign that effectively captures the attention of...
| Online Advertising
Changes to Advertising on Facebook

Changes to Advertising on Facebook

By Angela Peacor | September 20, 2021
The magic of advertising on Facebook has long been attributed to the use of Facebook pixels.  Website developers for a company add a Facebook pixel to their site’s coding, and...
| Online Advertising
facebook exposure

Simple Ways to Increase Your Exposure on Facebook

By Angela Peacor | September 21, 2020
According to market.us, 74% of social media traffic is on Facebook, and Internet users between the ages of 16 to 64 spend nearly two and a half hours each day...
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how to create an effective Facebook advertising campaign

How to Create an Effective Facebook Advertising Campaign

By Paradux Media Group | February 27, 2018
If you aren't already using Facebook advertising to promote your business, you really should be. Facebook ads are a profitable marketing technique that's taking over the social media platform. Tips...
| Online Advertising
Suitable

Is Facebook Marketing Suitable for Small Businesses?

By Paradux Media Group | December 17, 2015
Social media has transformed from a place to "build a network of friends" into a sophisticated operational engine for business. We have found that Facebook marketing remains one of the...
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Facebook

Facebook’s Pay To Play Model: It’s Time For Businesses To Re-Invest

By Mike Frey | February 8, 2015
Anyone who has managed a Facebook business page has seen the organic reach dwindle. In fact, you don’t even have to be a business page admin to have seen this...
| Online Advertising
Facebook2

How to Announce New Business on Facebook

By Paradux Media Group | July 24, 2014
Launching a new venture is a monumental milestone that requires more than just a digital ribbon-cutting. The way you announce new business on Facebook sets the trajectory for your brand’s...
Business Startup |
WhatStillWOrks

How Facebook Marketing Has Changed—and What Still Works Today

By Mike Frey | October 21, 2012
Editor’s Note: This article was originally published in 2012 and has been fully updated to reflect how Facebook marketing has changed for businesses today. How Facebook marketing has changed tells...
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Facebooktools

New Facebook Tools

By Mike Frey | June 22, 2012
New Toys: So have you played with any of the new Facebook changes?  Most of us are aware of the new subtle changes on Facebook in the past month, the...
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Facebook Do You Have A Facebook Strategy

Facebook Do You Have A Facebook Strategy? – The Beginning

By Mike Frey | June 12, 2012
What is your Facebook strategy, do you have one? Is it about getting people to ‘like’ your page, ‘like’ posts, comment on posts, drive traffic to your website, visibility, likeability,...
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beyond-the-pond-featured

Facebook Offers

By Mike Frey | June 4, 2012
You may have noticed a new option on the post box of your business page, 'offer'.  Facebook rolled it out a few weeks ago, and for some could be a...
Campaigns & Promotions |
beyond-the-pond-featured

Facebook Ads For Marketing Your Small Business

By Mike Frey | May 29, 2012
Facebook Ads What's The Real Story: With the Facebook IPO and GM pulling their Facebook ads there has been a lot of talk regarding the effectiveness of running ads on...
| Online Advertising
Value of Facebook Likes for Business

When Paying for Facebook ‘Likes’ is a GREAT Thing

By Mike Frey | July 29, 2011
What a Facebook 'like’ is worth is always a hot topic. There are many different perspectives, and you rarely find the same answer with the exact dollar figure attached. There...