Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.

About Paradux Media Group

We’re a creative marketing agency that believes in doing things the human way.

From our office on Main Street in Eagle Point, Oregon, we’ve spent over 18 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.

We don’t do cookie-cutter.

Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.

Book a complimentary consultation → or just give us a quack—we’d love to hear your story.

The Power of Targeted Marketing Strategies

The Power of Targeted Marketing Strategies

By Tisha Oehmen | January 21, 2011
Imagine the power of knowing exactly what your customers enjoy doing in their free time. If you knew, for instance, that a significant portion of your customers owned horses, you'd...
Ideal Customer & Target Market
Media Buying Strategies for Small Businesses: Stay Focused on Your Plan

Media Buying Strategies for Small Businesses: Stay Focused on Your Plan

By Tisha Oehmen | November 12, 2010
Occasionally, we all get an excellent "deal" from the media. It's tempting to throw $300-$500 at something you're getting for 50% or even 75% off. However, it's essential to remember...
Media Buying
Online Advertising in the Age of Adwords

Online Advertising in the Age of Adwords

By Tisha Oehmen | September 2, 2010
With the advent of our new economy, we're seeing a significant shift from traditional media spending to online advertising. This transformation has been driven by the evolving landscape of how...
Online Advertising
Using and Buying Media Wisely

Using and Buying Media Wisely

By Tisha Oehmen | August 29, 2010
Before we get into planning season, this seems like a good time to discuss the best ways to think about buying media. I touched on this briefly in my recent...
Media Buying
Marketing Plan: Intersection of Planning and Improvisation

Marketing Plan: Intersection of Planning and Improvisation

By Tisha Oehmen | August 25, 2010
Before the frenzy of annual strategic planning begins, I thought I'd take a moment to discuss some strategies you might want to consider as you build your strategic yearly marketing plan....
Marketing Strategy
Keeping Media Buying Simple

Keeping Media Buying Simple

By Mike Frey | May 3, 2010
For most small business owners, dealing with media buying is like an ever-changing alphabet soup. This is primarily because the language of media is cluttered with acronyms. And understanding each...
Media Buying