Smarter Real Estate Marketing Strategies
Real estate marketing strategies are crucial for all realtors who are after success. Marketing is an essential requirement for all types of businesses and real estate is no exception. It is important...
What is Branding Strategy?
Think for a moment about the brands you rely on without hesitation — the coffee you pick up on the way to work or the restaurant you choose when you...
The Strategic Reality of Do-It-Yourself PR in a Modern Market
Public relations has undergone a massive evolution, shifting from exclusive press rooms to a digital landscape where everyone has a megaphone. Today, many entrepreneurs consider Do-It-Yourself PR to achieve the...
Think of SEO Like You Think of a Recipe for Soup to Find Success
Unless you've been living in a cave for the last five years, you know that digital marketing is the name of the game in the business world. According to Gartner,...
Paradux Media Group Announces 12-Month Marketing Program for Small Business Success
Paradux Media Group announced the launch of a new 12-month marketing program designed to support small business owners in coordinating and streamlining their marketing efforts. Introduced in 2014, the program...
Best Brand Book Examples List
Brand books are essential for any business looking to establish and maintain a strong brand identity. A brand book typically includes guidelines on a company's logo, color palette, typography, voice,...
Optimizing Your Facebook Business Page Layout for Success
Facebook constantly updates its platform, often rolling out new designs that change how users interact with business pages. Whether you are adjusting to a significant update, such as the shift...
What does your brand position say?
What is a Brand Position? At its core, your brand position is the unique space that your brand occupies in the minds of your target customers compared to other players in...
Paradux Media Group Presents “A Savvy Small Business Owner’s Guide to Advertising in 2014”
Paradux Media Group presented A Savvy Small Business Owner’s Guide to Advertising in 2014, a three-hour educational seminar designed to help entrepreneurs better understand how traditional and online marketing channels...
5 Insane (but true) Things About Marketing for Small Business
Marketing for Small Business is not for the feint of heart. As any small business owner knows, there are so many competing demands for your time and attention, that marketing...
Paradux Media Group Hosts Blogging for Business Meetup in Ashland
Paradux Media Group organized a Blogging for Business Meetup in Ashland, bringing together local business owners interested in using blogging as a more effective marketing and communication tool. The meetup...
Paradux Media Group Presents “A Savvy Marketer’s Guide to Advertising” Seminar
Paradux Media Group partnered with Southern Oregon University’s Small Business Development Center and the Oregon Employer Council to present an educational seminar titled A Savvy Marketer’s Guide to Advertising. The...
The Most Effective SEO Services Around
While many brands chase "silver bullets" or overnight hacks, we have found that the most sustainable growth comes from a disciplined approach to organic search. To realize your brand’s full...
Brand Once, Brand Twice: 3 Reasons Why You Shouldn’t Brand Thrice
Branding your company the first time always seems hard enough. Yet after a few years, your brand inevitably goes through a "growing up period". In this phase, we see brands...