Google’s New Mobile Search Algorithm Update
Google will be unveiling its new search algorithm mobile devices (smartphones, tablets, etc.). The revised formula will promote websites that Google deems "mobile-friendly," in terms of mobile viewing and interaction....
10 Superb Scholarly Articles on Branding
I don't know about you, but I often get frustrated with the same old same old marketing/branding regurgitation that's out there on the web. And when I do, I head...
Web Design Medford Oregon
Give Your Business the Edge In today's competitive economy, you need to think outside the box. If you want longevity, you need to find creative ways to reach your customers...
What Every Business Ought to Know About a Marketing Agency
In today's world, finding a competitive edge isn’t just an advantage—it’s a requirement for survival. We have found that many leaders struggle to balance daily operations with the complex, ever-evolving...
Mobile Search-Palooza Begins April 21, 2015
Mobile Search-Palooza is coming to Google Search. So the question you have to ask yourself, “Is our website a mobile or responsive site?” If not, then beginning April 21st you’re...
Strategic Graphic Design in Medford, Oregon: Building Scalable Momentum
The quality of your visual assets communicates your company's values long before a prospect reads a single word of your copy. In our experience, your logo, corporate identity, and the...
St. Patrick’s Day Milestone: What 1,200 Blog Posts Taught Us About Consistency
First off, happy St. Patrick's Day! We hope you're all enjoying the annual "wearin' o' the GREEN." As you can guess, we take our greens seriously and are all dressed...
Why Business Pages Lose Facebook Likes and Followers
Watching your audience count drop overnight can be discouraging for any business owner. Whether you are tracking Facebook Likes or Followers, seeing those numbers decline often triggers panic. However, this...
You, Me And Brand Perception: The Truth
Let's face it—what you see isn't always what you get. Case in point: remember the internet sensation "the dress?" You may have had to be in the desert—without any electricity—to...
Blogging Every Week: The Secret to Scalable Momentum
We understand the immediate reaction from most business owners when we suggest a consistent content schedule: "How can I possibly find the time for blogging every week?" Your to-do list...
Why Blog?
Blogging can mean a variety of things to a variety of people for a range of reasons. Blogging is not just meant for business people, but also for ordinary people...
10 Quotes on Branding to Inspire Your Strategy
Let’s face it: branding is hard work. It requires discipline, consistency, and the courage to stand for something specific in a crowded marketplace. In our experience, even the most seasoned...
Daily Deal Websites: What Businesses Should Know Before They Sign the Dotted Line
In our experience, the allure of a sudden influx of customers is hard to ignore. For years, daily deal websites promised to "get your ducks in a row" by delivering...
3 Simple Branding Strategies that Work
Let's face it — brands and branding strategies are the holy grail of marketing. They are what all marketing and advertising professionals are striving for. But too often, branding strategies...
Social Media Marketing Needs More Social and Less Marketing
For many, the marketing aspect of social media often takes precedence over its social nature. However, it’s crucial not to overlook the needs and expectations of your customers. So, why...
Is Your Marketing Strategy Skating on Thin Ice?
Most entrepreneurs start their journey fueled by passion, a vision for freedom, and the drive to build something meaningful. You didn't launch your business to spend your weekends fighting malware...
Paradux Media Group Recognized with 2015 Oregon Excellence Award
Paradux Media Group was recognized with the 2015 Oregon Excellence Award by the U.S. Commerce & Trade Research Institute (USCTRI), an organization that evaluates businesses across industries for demonstrated success,...
Branding with Pens: Why Promotional Pens Still Work
In a world of digital ads, social media, and AI-powered marketing, it might seem strange to talk about something as simple as a pen. Yet, after years of working with...
