Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.
About Paradux Media Group
We’re a creative marketing agency that believes in doing things the human way.
From our office on Main Street in Eagle Point, Oregon, we’ve spent over 18 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.
We don’t do cookie-cutter.
Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.
Book a complimentary consultation → or just give us a quack—we’d love to hear your story.
A Mobile Responsive Website and Why You Need It
When searching the web, the majority of us as internet users expect the websites we encounter to be mobile responsive, easy to read, easy to navigate and fast loading. We...
Why Do I Need Mobile Responsive Website Design?
Today’s world of website design and the way customers consume information has drastically changed. Where it would have sufficed to design for particular monitor screen sizes, today it is imperative...
Is Your Website Capturing Your Reader’s Interest?
Gaining your reader’s attention in our fast-paced society can be a challenge. If you own an online business, you want to make sure your website is capturing your reader’s interest....
A Picture is Worth 1,000 Visitors. The Effectiveness of Using Images in your Digital Marketing Campaigns
Including the right digital marketing images for your company can pay huge dividends. Over 65 percent of all people are visual learners. Over 90 percent of all material that your...
The Insider’s Guide to the Perfect Landing Page
A landing page is a "make or break" page. To clarify, the purpose of a landing page is to get conversions, to get a specific action from the visitor, to...
Partner with an Oregon Web Designer to Build Your Digital Momentum
Building a digital presence requires more than just code; it requires a partner who understands your local landscape and your long-term vision. In our experience, many businesses struggle to bridge...
Launch. Relocate. Prosper.
Southern Oregon Regional Economic Development Inc.(SOREDI) was looking for an advertising agency to partner with that could clean up their brand and steer their marketing material to a consistent message....
Why Consider a Digital Marketing Agency?
If you’re evaluating how to grow your business online, it’s time to seriously consider a digital marketing agency. Digital marketing is no longer a support function—it’s a primary driver of...
Google’s New Mobile Search Algorithm Update
Google will be unveiling its new search algorithm mobile devices (smartphones, tablets, etc.). The revised formula will promote websites that Google deems "mobile-friendly," in terms of mobile viewing and interaction....
Web Design Medford Oregon
Give Your Business the Edge In today's competitive economy, you need to think outside the box. If you want longevity, you need to find creative ways to reach your customers...
Mobile Search-Palooza Begins April 21, 2015
Mobile Search-Palooza is coming to Google Search. So the question you have to ask yourself, “Is our website a mobile or responsive site?” If not, then beginning April 21st you’re...
The Strategic Combination of Website Coding and Design
A website should never be viewed as a static digital brochure or a boring collection of scripts. High-performance website coding and design is a functional art form that serves as...
Artisan Food Websites – Foodie Start Ups – Marketing Strategies
Artisan food is flourishing in the U.S and here in Southern Oregon is no exception. One trip to the Medford or Ashland Co-op, or any Foodie (Photo...
Is Web Design 95% Typography? Three Common Misconceptions
You might have heard the phrase "web design is 95% typography." This comes from a famous article written back in 1996 by Oliver Reichenstein. His premise was simple: because 95%...
Why More Pages Doesn’t Always Equal Improved Rankings
In the early days of digital marketing, the prevailing wisdom was that more was always better. Many businesses fell into the trap of believing that by sheer volume alone, they...
Three of the Most Important Web Site Design Factors
One of the most effective Internet marketing strategies is also one of the most basic: custom website design. Think about it. The number one way that customers and potential customers...
Four Web Trends to Watch Out for in 2014
We're only a month in, and the web marketing industry in 2014 is already shaping up to be quite different than it was in 2013. But that's just the nature...
How Well Designed Websites Improve Search Rankings: Three Tips
Did you know that about 40% of online users will abandon a page if it takes longer than three seconds to load? This percentage only increases as the wait time...
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