Social Media Privacy and Advertising
http://youtu.be/lLSfeWaraUg http://youtu.be/zxpa4dNVd3c Video Transcript Hi there. How are you today? Hey, I wanted to take just a few minutes today to talk a little bit about a question I get...
How to Use Hashtags on Each Social Media Platform
Do you remember the Justin Timberlake and Jimmy Fallon skit on SNL about hashtags? Back then, hashtags were a cultural novelty—a punchline about how we speak online. Today, they are...
Social Media Strategy for Law Firms
Social media strategy for law firms often isn't a priority for attorneys. Some feel it is because there is a crowd of online attorneys, advice blogs and social pages to...
Forget the Business Card Design Portfolio and Design a Great Business Card
While today’s world is full of social media and online marketing, one long-standing marketing technique tends to be overlooked. A business card is one of the best ways to promote...
The Heart of Caring
Lovejoy Hospice, the only independent, non-profit hospice provider in Southern Oregon, came to us to create a strong and cohesive brand. It started with a logo, but quickly grew to encompass...
Tisha Oehmen Named One of the Top 30 Brand Gurus in the World
Tisha Oehmen, co-founder and Chief Operating Officer of Paradux Media Group, has been recognized as one of the Top 30 Brand Gurus in the World by Global Gurus, an international...
Paradux Media Group Participates in “5 Days to Kick Start Your Consultancy Business” Program
Paradux Media Group participated in the 5 Days to Kick Start Your Consultancy Business program in July 2014, a collaborative online initiative designed to support consultants, coaches, mentors, counselors, and...
Understanding the Value of Facebook Right Column Ads
When building a digital marketing strategy, many business owners focus exclusively on the News Feed. However, Facebook Right Column Ads remain a vital tool for desktop visibility. These ads appear...
Brand Books Examples – Vote for Your Favorite!
Brand book examples aren’t the easiest to find, but if you’re trying to write your brand book -- find them. You must. I’ve been a long-time collector of brand book...
Are You Making These Common Hair Salon Marketing Mistakes?
In the beauty industry, your craft is visual, personal, and highly competitive. However, being a world-class stylist doesn't automatically make you a world-class marketer. Many owners unknowingly commit hair salon...
Promotional Calendar Template: Stop Scrambling and Start Planning
What is a Promotional Calendar? A promotional calendar is a strategic planning tool that maps out your marketing campaigns, holidays, and events for the entire year. It ensures you identify...
Top 5 Real Estate Marketing Strategies for Realtors
The success of a realtor depends on the effectiveness of marketing strategies. Good marketing strategies will help you establish new connections and promote your business effectively. On top of that,...
Re-Marketing Campaigns Hit Facebook
Remarketing (v) –The process of reengaging a visitor/customer based on a recent interaction with your brand, often in an automated fashion. We’ve seen it before. You visit a website, you...
What is a Brand Narrative?
I often get asked, "What is a Brand Narrative"? And the answer is simply your brand story. It's both the history of and the future focus for your business. All tied...
Smarter Real Estate Marketing Strategies
Real estate marketing strategies are crucial for all realtors who are after success. Marketing is an essential requirement for all types of businesses and real estate is no exception. It is important...
What is Branding Strategy?
Think for a moment about the brands you rely on without hesitation — the coffee you pick up on the way to work or the restaurant you choose when you...
The Strategic Reality of Do-It-Yourself PR in a Modern Market
Public relations has undergone a massive evolution, shifting from exclusive press rooms to a digital landscape where everyone has a megaphone. Today, many entrepreneurs consider Do-It-Yourself PR to achieve the...
Think of SEO Like You Think of a Recipe for Soup to Find Success
Unless you've been living in a cave for the last five years, you know that digital marketing is the name of the game in the business world. According to Gartner,...
